WestfordCAT Celebrates Decade of Local News Growth with Print and Digital Expansion
WESTFORD, MA (February 11, 2025) - WestfordCAT, Westford’s community access television station, marks a significant milestone in its commitment to local journalism with the successful launch of its comprehensive print news initiative and continued digital expansion. Building on a decade of community-focused journalism that began with the Westford Template, WestfordCAT has evolved into a multi-platform news organization serving the Westford community.
The organization recently achieved a notable milestone with the publication of its “2023 A Year in Review” newspaper, supported by Merrimack Valley Business Machines’ sponsorship of a new Toshiba printer. This expansion into print media complements WestfordCAT’s robust digital presence, which has seen remarkable growth with over 200,000 website views and consistent monthly revenue from digital advertising.
“Our transformation from a traditional community access television station to a comprehensive local media center reflects our commitment to keeping Westford informed and connected,” said Sarah Fletcher, Executive Director of WestfordCAT. “In an era of declining local news coverage, we’re proud to be expanding our services to meet our community’s information needs.”
Key achievements in WestfordCAT’s news expansion include:
• Weekly printed news flyers distributed throughout town;
• Sustained growth in digital readership and engagement;
• Integration of student journalists and interns in news coverage; and
• Enhanced multimedia coverage of local government, sports, and community events
The organization’s news division, staffed by professional journalists and complemented by student interns from local schools, continues to provide in-depth coverage of town government, local events, and community stories that might otherwise go unreported.
The organization recently achieved a notable milestone with the publication of its “2023 A Year in Review” newspaper, supported by Merrimack Valley Business Machines’ sponsorship of a new Toshiba printer. This expansion into print media complements WestfordCAT’s robust digital presence, which has seen remarkable growth with over 200,000 website views and consistent monthly revenue from digital advertising.
“Our transformation from a traditional community access television station to a comprehensive local media center reflects our commitment to keeping Westford informed and connected,” said Sarah Fletcher, Executive Director of WestfordCAT. “In an era of declining local news coverage, we’re proud to be expanding our services to meet our community’s information needs.”
Key achievements in WestfordCAT’s news expansion include:
• Weekly printed news flyers distributed throughout town;
• Sustained growth in digital readership and engagement;
• Integration of student journalists and interns in news coverage; and
• Enhanced multimedia coverage of local government, sports, and community events
The organization’s news division, staffed by professional journalists and complemented by student interns from local schools, continues to provide in-depth coverage of town government, local events, and community stories that might otherwise go unreported.